Wednesday, 17 April 2019

Live Video Analytics that can Help Make your Live Stream Video Better

Analytics help you gain a better insight into what among your streams is working and what is not. The various features offered by the streaming service provider, Google analytics or social media are helpful but some among these features are more helpful than others. These features help you create a stream with minute accuracy to attract more audience and keep them engaged. We have listed some of these features in Freedocast that can help build better streams. Check them out.
Total Unique Viewers
Viewers from distinct devices are counted as unique users. The number of Unique Users/ Viewers is prominent in live streaming and an improvement in this number with each stream means your stream is attracting more audience each time.

Minutes Watched

There are two types of data in minutes watched- total minutes watched and average minutes watched. The total minutes watched gives you the sum of minutes watched by all the viewers in a stream. This is a marketing asset and can let you decide the length of the streams.
The average duration watched gives us the average time per user which can help tailor the stream for the individual. The engagement factor of the stream can be assessed through this feature and depending on the average time a user spent on the stream you can decide if the stream is working or needs improvement.

Max Live Viewers

The number of live viewers at any given point of time also gives us an assessment of the content in the stream. The decrease or increase in the number of viewers from time to time lets you assess the content.
Any stream given enough advertising gains plenty of users at the beginning, but the continuation of the number till the end of the stream is a difficult thing to achieve. The number achieved for every stream and the number of live viewers that are present at any point of time in the stream both lets us know the audience engagement. If the video can be divided into segments the parts with an increased number of live viewers can be cut and posted separately thus improving your social media reach.

Geography-wise details

Freedocast has a geo-restriction option that is helpful in restricting content in some regions. This option on its own isn’t helpful except when you are dealing with the legality of the content. But with the Geography wise analytics one can evaluate the relevant content in a specific region and adjust their content to suit the viewers from that region making it more engaging and profitable at the same time. And with the Geo-Restriction Option, one can restrict the content in other regions thus saving bandwidth.

User Interaction

Though this feature may not be among the analytics, it can give the streamers better insights into how interested the users are in the specific topic of your content. The Live Chat option that helps the streamers interact with the users and vice versa, assists the academic streamers to measure their success. video makers that are introducing new products or explaining about them also can make their streams better with the types of questions that are asked. The interactions can also make the explanations better and if the streamer is the inventor it might give him new ideas about the product making it even more productive.
So, the next time you look at the analytics to see how your stream was, be sure to check out all these features and use them to your advantage.

Thursday, 28 March 2019

How Live Streaming is Going to Play a Game-Changing Role in Indian General Elections 2019

It is safe to say that Political Campaigns have gone digital in the 2014 Elections itself. The dominant portion of the audience received positive news about the Prime Ministerial candidate on social media and other digital platforms which was a great influence. The role of digital campaigning in the winning of the party that is currently in power cannot be ignored.

Since then, Indian media has gone massive changes and we witnessed the rapid shift from satellite to the digital world. What we currently are observing in the social media promotion of political ideas is a result of that shift. Even regional parties are now campaigning online concurrently to campaigning directly. The fact that India has the largest youth percentage is known to every individual. And it is now obvious that the majority of them now hold a Smart device that in one way or another connects them to the online world.
In a way, this is an added advantage to the political parties since reaching an audience that can help change the system has become frantically easy. But there is a disadvantage lurking in the shadows. The disadvantage of misinformation that can confuse the audience that is on the edge and this sect of the audience are what decides the future of a candidate. Since there are forces that genuinely try to mislead the population with bad information about the candidate and since there is no way of verifying the information it can lead to the voter making a bad choice directly leading to the failure of a potential candidate.
This flood of misinformation cannot be avoided since neither the authorities nor the party candidates can actually control the information on the internet. So, even an image that endorses a particular candidate comes out first, an image emphasizing his failures might gain more reach if more people believe it. Websites even allow paid campaigning to improve the reach which can greatly vary the end result. Both Images and offline videos fall into this category which makes them both a liability more than a powerful tool.
Then how can a candidate reach his audience without his message getting twisted and tampered?
This is where live streaming helps. It can become one of the most powerful tools at times when every information can be easily tampered. Political candidates can use direct live streaming to reach the audience on social media. Be it a massive party gathering, or a minor press meet, or an interview to make people better understand the leader/ parties’ motives, or Live Streaming Government Meetings to increase transparency, live streaming is your best bet.
Though Mainstream media covers most of these events, it is possible that the users might be unable to turn on the television and watch the entire event given their busy lives. And, if there is a piece of breaking news that involves better news than the event, the channels might switch to showing that instead of covering the event live.
Political parties have been trying to live stream events to social media using the live options in Facebook, Instagram etc. But these live streams usually involve using a Smartphone camera instead of a professional camera feed. The video and audio quality will be at their lowest and can make the audience lose interest within a few minutes of going live.
The solution to this is the usage of live streaming devices and platforms like Freedocast that let you air professional video camera feed directly to the live audience. While the device lets you stream both audio and video at a High Resolution, the platform lets the streamers to broadcast the video live to more than one social media platform simultaneously reducing the effort by more than half. Freedocast platform lets the campaigners promote their own sign by including their official logo on the stream. The availability of features like scrolling text enhances the clarity of the message.
Since the majority of voters are active in social media, the live broadcast can be promoted accordingly to reach most of them increasing their involvement. Live broadcasts carry another advantage which is making sure the customers are getting the right message. One cannot modify or tamper with the message in live streams which enhances the chances of leaders creating the right influence on their audience.
The devices are easy to operate too. All it takes is the device and the input from an audio/video source. Depending on the bandwidth necessary, a subscription to the platform is taken which gives access to the device and the platform’s features through an easily operated App.
The usage of live streaming devices is currently at the base of its evolution and so, whichever party update itself and makes the best use of it can get ahead of others easily. Check out our other articles that lets you better understand the benefits of live streaming in government and other sectors. The “How to” section can help you gain a better insight into the modus operandi of the device and the platform.

Sourcehttp://blog.freedocast.com/live-streaming-playing-game-changing-role-indian-general-elections-2019/

Friday, 22 March 2019

YuppTV bags the digital broadcast rights for VIVO IPL 2019 for Australia, Continental Europe, and South East Asia

  • Cricket fans in Australia, Continental Europe, Singapore, Malaysia, and Sri Lanka can catch all the action live on YuppTV
  • YuppTV also acquired rights for RoW: including South & Central America, Central & South East Asia 
New Delhi - March 22, 2019: YuppTV, the world’s leading OTT platform for South-Asian content, has acquired the digital broadcasting rights for Vivo IPL 2019 outside of India. With this development, cricket fans across the globe can catch all the action of Season 12 of the world’s biggest T20 tournament, right as it unfolds. 

https://www.yupptv.com/cricket/ipl-2019/live-streaming

YuppTV is bringing the highly engaging action to all of its existing and new users in Australia, Continental Europe, Singapore, Malaysia, Sri Lanka and RoW including South & Central America and Central & South East Asia.

Commenting on the announcement, Mr. Uday Reddy, Founder & CEO, YuppTV, said, “We are glad to acquire the digital broadcasting rights for the IPL 2019 and would be enabling on-the-go-access to all the action unfolding in the Season 12 of IPL. We are determined to provide our global audience with convenient and real-time access to their favorite sporting action, through a wide gamut of internet-enabled devices.”

As one of the biggest and most-awaited cricketing extravaganzas, Season 12 of Indian Premier League will finally hit the stands on March 23. Promising an enthralling season, the 8 teams will be headed against each other in a total of 60 matches. The season will open with the defending champions, Chennai Super Kings taking on Royal Challenger Bangalore.

Cricket fans in Australia, Continental Europe, Singapore, Malaysia, Sri Lanka and RoW including South & Central America and Central & South East Asia can catch all the action from IPL 2019 on YuppTV. The may log on to https://www.yupptv.com/cricket/ipl-2019/live-streaming or access the same via the YuppTV app on smart TVs, smart Blu-ray players, streaming media players, gaming consoles, smartphones, and tablets.

About YuppTV:

YuppTV is one of the world’s largest internet-based TV and On-demand service provider for South Asian content, offering more than 200 TV channels and 2000+ movies in India. YuppTV, recently received funding from Emerald Media, a Pan-Asian platform established by leading global investment firm KKR for investing in the media and entertainment sector, wherein Emerald Media acquired a significant minority stake in the company for US$50mn. YuppTV had earlier raised its Series Around of funding from Poarch Creek Indian Tribe of Alabama.

YuppTV is currently ranked #1 Internet Pay TV platform for Indians living abroad and the largest Internet TV platform from premium content availability in India. YuppTV is the most downloaded Indian SmartTV app and it also boasts of 13 million mobile downloads with 4.0 user rating.

Visit https://www.yupptv.com for more information.

Wednesday, 20 February 2019

Live Streaming Vacation with Freedocast Pro

Planning to go somewhere? Stay connected with your family and friends in real time all the time. Share your entire Vacation to your family or to the world.
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We live in a world of communication. Any information can be transferred in microseconds from one end to the other end of the world. Live video has taken over the world by a storm and now we can watch a person doing his own thing live from any corner of the world. The live relay was once an expensive affair and was restricted to Sports broadcasters and News Channels. The position is now changed such that any person with a camera is now able to broadcast something he wants to share to the entire world through live streaming.
So, when you go on a vacation to the Bahamas, or to the Eastern Countries like India or China, you can make your family and friends virtually experience everything that you see. If you are a travel blogger, live streaming will give you an edge over offline travel blogging videos since your viewers will watch everything you see with you. Imagine your Family, friends or online viewers being able to watch underwater videos along with you in real time. Imagine them experiencing the same awe that you experience when they are watching the view from the edge of Grand Canyon.
For a task this strenuous and quality necessitating, Smartphones would not suffice. There are plenty of Smartphones that can deliver the best quality video, but Smartphones lack specific features like minimizing shakiness that allows for a great viewing experience and lasts for a long time. For this purpose, the usage of HD resolution cameras and Go Pro Cameras is highly recommended. Though a bit expensive, these cameras deliver a high-quality video that keeps the audience engaged.
With live streaming devices like Freedocast Pro, one can directly stream the content in real time online simultaneously to the social media networks and to personal websites. Live broadcasting devices paired with platforms allow seamless streaming with adaptive bitrates helping you reach the audience even with the lowest of bandwidth speeds. On the other hand, they allow branding which can help you get into the spotlight. The platforms come at affordable costs and make it possible to achieve maximum reach. Features like Ad integration and password protection make it easier to monetize too.


So, the next time you go on vacation you can take your family, friends and all your online fan base along with you virtually. Sign up below for the free trial to check out all the features available on Freedocast.

Monday, 11 February 2019

How to Profitably Live Stream when you are Camera Shy

Professional live streaming requires good equipment and plenty of preparation beforehand. But all the preparation would only be advantageous when the presentation is done right. For a live stream to be a success, the content in hand must be presented by the person with the right amount of zeal and emotion that resonates with the audience. For this, the presenter must exude confidence and grace which is not a default for most people.

Plenty of people have good ideas to present to the world but are camera shy. Be it their inferiority about their appearance, accent, or their manner of speaking, speaking in front of a camera is no less a feat than speaking in front of a crowd. One must possess dangerously high levels of confidence to overcome this and speak properly and get their message across. Due to this reason, people often shy away from presenting their ideas or try to find ways that help them make it work which usually takes longer than intended thereby making them lose interest or someone else presenting it before they could. If you are among the people mentioned above, here are a few tips on how to profitably live stream when you are camera shy.

Get a presenter

Hire someone if you can afford it. Ask your friends to do it when you cannot afford to hire. A lot of content on the internet goes unnoticed because of bad presentations. Presenters who can present the content beautifully although cannot understand it might be able to bring the exuberance necessary to keep the audience engaged. If you can get a presenter that can both understand and put it out there gracefully, then you are in luck.

Practice

Practice vigorously until you perfect your presentation to the second. There is nothing that can help you overcome the fear of failure than practice. Live streams are terrifying in their basic sense- There are no retakes, editing is not allowed, and anything you do stays on the internet forever. The important element to know about this is that mistakes are unavoidable and the only thing a streamer can do is to minimize the number of mistakes and improvise as you go along.

Use slide deck cards

Slide deck cards are a great idea if you are not an orator. Slide deck cards give you material when you forget something and let you move on. PowerPoint Presentations come under this category too. But it is pertinent that you do not spend too much time looking at the computer screen rather than a camera.

Look your best

It is known for a fact that good dressing can invoke confidence. Though it may not be applicable to everyone, most of us feel confident when we are dressed in our best. So, instead of streaming live in your pajamas, try to dress well and show up in front of the camera with sufficient lighting. But make sure it suits what you are presenting though.
Alongside these, keeping backup equipment ready and devising alternatives for obvious mistakes can help you live stream confidently.

Monday, 4 February 2019

How to Live Stream Like a Pro through Smartphone?

Smartphones now comprise Full HD Cameras with most of the features of a professional Camera. Though they cannot replace a professional camera, many smartphones now offer high resolutions, HD quality video recording and various modes that can help a person record a decent video.
Live streaming through a Smartphone has its benefits like being inexpensive than the alternatives, gaining a video quality on par with professional cameras etc. But it can be lacking in terms of producing quality audio. Weighing in on the benefits and the solutions, let us dive into the details of how to use a smartphone for live streaming successfully.
Smartphones are not designed to record without shakes which is why one can observe a shaky video if it is shot on Smartphone. High-resolution professional cameras have a built-in feature to reduce the movements and record a decent video. Since Smartphones lack the feature, using a tripod or a stand to hold the Smartphone will help reduce the vibrations giving the streamers a professional quality live streaming video.
Smartphone Cameras while possesses the ability to produce quality videos lack the noise canceling feature. This can make the video unappealing to the audience and reduce the reach. This problem can be minimalized by using a Smartphone to record videos indoors. But when shooting outdoors, using a live streaming device to connect a microphone can help record crystal-clear audio.
Live streaming devices can take video input from smartphones and streaming them across platforms to the desired destinations. A microphone connected to the device, lets you record better audio while deriving video input from the Smartphone camera. The devices work with the help of an app which let you control the various settings available.
Another solution to stream videos is Live streaming platforms. Platforms offer a decent set of options like Video Embedding, Simultaneous Streaming, BrandingAdding Scroll texts, Ad integration, Password Protection, etc. Even without the device, one can access live streaming platforms through Smartphones and get a professional quality live stream. Subscribe to any one of the live streaming platforms and start streaming to the world right from your smartphones.

Wednesday, 28 November 2018

Live Streaming Company News is Innovative and Engaging to Customers and Employees

One of the few benefits of organizational live streaming is that it can be used externally to engage the customers as well as internally to engage the employees. While the benefits of engaging customers are clear to all and had been discussed before, the concept of engaging employees using live streaming is something that is innovative and can be a powerful tool. Here we will elaborate on both the concepts, their benefits.

Live Stream Engaging Customers

Live streaming benefits of engaging customers are innumerable. One can live stream product explanations, interviews with the creators, interviews with the other customers explaining the benefits of the products, the versatility of product usage, etc. The streaming content must be highly creative and funny to be engaging.
Product explanations, since can be message-oriented might turn out to be boring for the customers. Look for highly creative ways to explain about the product, like making a short film about how the product is useful, an animation video explaining its benefits, etc.
Educational websites can bank on interviews with scientists, professors and highly revered people in the relevant fields. Engaging interviews that explore profound futuristic topics always garner the interest of the people worldwide. Educational websites can use an ocean of topics to live stream.
Any kind of website can choose their relevant topics to create good quality live streams and inform the customers about them through social media, Ad Campaigns, etc., to amplify their business.

Employee Engagement

HR Departments organize various fun activities for the employees to keep them encouraged and make work fun. One aspect that most companies miss on is providing the proper encouragement and inspiration for the employees. Though this happens at the managerial level i.e., from manager to the team among all chains, it doesn’t contribute to the whole company since everyone has an explanation of their own.
The message will be far more effective when the Founders and the top-level creators of the company relay their message to every employee working for the organization. This is usually done in company meets that don’t happen very often. Live streaming helps in this area without ever disrupting the work time or productivity.
Once a month if a live stream can be scheduled updating each and every employee of the updates, the progress, and the expected targets it can boost the productivity of the employees and make them feel that their work contributes to the whole. One can also update about the best performing team in the live stream which can make the teams work in friendly competition with each other which in turn can add to the output of the company.
These effective usages of live streaming are still unheard of by many and remain to be explored further. Be the first to try it in your organization with our free trial. Sign up to gain access to the Freedocast live streaming platform and all its benefits for 7 days. Click below to sign up.